R2i has expanded its leadership team with the addition of Cara Caruso as VP Strategic Solutions Leader. This is a new position for the agency which highlights R2i’s commitment to advancing integrated solutions for the industries it serves. R2i is investing in deep industry knowledge to design digital solutions that accelerate digital maturity and drive value and impact for the agency’s clients such as manufacturing, healthcare, and education brands.

Cara will lead strategic solution development leveraging R2i’s core assets and capabilities with strategic marketing cloud platforms such as Adobe, Acquia, and Sitecore. In this role, she will guide innovation, design, and development of industry solutions that solve complex marketing challenges R2i’s clients face today.

Cara has a long history of experience in sales and leadership with companies like Adobe, HP, Fox Filmed Entertainment, Statera, and most recently ICF Olson. She has a deep understanding of the digital media supply chain, technology solutions, and the enablement needed to deliver connected experiences across channels and media.

Jennifer Quinlan, R2i CEO, comments, “We are excited to have Cara on board leading this important strategic initiative in our growth strategy. Her background is the right combination of a data-driven, technology-focused approach to creating digital solutions that will solve for the challenges we see in the marketplace and that our clients are facing today. Cara’s experience in advanced analytics and customer experience orchestration will ensure our solutions are developed with a keen eye toward driving measurable business outcomes for our clients.”

“This role is an ideal fit for my personal mission to help clients drive growth and profitable revenue through the use of technology,” shares Cara Caruso.

About the Author: Natalie Staines

Natalie Staines is Director of Marketing at R2i and is passionate about digital marketing, storytelling and running. She writes about trends in marketing, best practices and the cool things her colleagues do to connect R2i’s clients with their customers online. In addition to blogging, Natalie juggles a diverse content calendar, events and promotion of R2i’s full breadth of search, social, analytics and technology services. If you can’t find her behind a device, she’s likely off in a pair of Nikes chasing down a PR (personal record that is, not press release, though she does that too).

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