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Analytics
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Kerrie Wuenschel, Director of Analytics
By establishing customer data at the center of your CX strategy, brands set themselves up for success in a number of different ways.
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Consumer
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Toniann Mendelzon, Digital Marketing Strategist
If brands want to thrive in today's digital marketplace, they need to become customer-obsessed in every facet of their business.
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News
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Eric Loy, Content Marketing Manager
See how we used a multi-faceted direct mail campaign to help Google drive engagement with their targeted B2B audience segments.
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News
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Eric Loy, Content Marketing Manager
Let us introduce you to Brandon Heid. QA Engineer by trade. Dreamer by nature.
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News
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Lindsay McGettigan, VP, Digital Strategy
In this MarketingProfs article, R2i VP of Digital Strategy Lindsay McGettigan provides three tests for determining how to leverage data for personalization built on control, choice, and transparency.
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News
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R2integrated,
Diversity can be defined in many ways and is a huge factor in cultivating a passionate, creative, and unified workforce. R2i’s VP of HR shares three approaches to capture a balance between diversity and humility in this DemandGen Report article.
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News
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Natalie Staines, Director of Marketing
Watch CEO Jennifer Quinlan explain how R2i accelerates connections, advances digital maturity, and helps customers become experience makers live from the Think Tank at Adobe Summit.
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Lindsay McGettigan, VP, Digital Strategy
How brands can align cloud technology and a detailed digital strategy to achieve better customer engagement and increase their marketing potential.
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Trends
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Toniann Mendelzon, Digital Marketing Strategist
How do you stack up against competitors on the path towards digital evolution?
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Trends
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R2integrated,
Data is black and white. Mike Onalfo, however, is made up of wonderful shades of grey.
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User Experience
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Sarie Drake, Sr. UX Architect
In far too many boardrooms, UX is perceived simply as a design element or one aspect of a redesign process rather than what it is—a vital extension of your brand.
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Content Marketing
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Duane Walker, VP of Client Development
The term 'disruptive' is not limited to B2C lifestyle brands. It's a committed approach to delivering timely, alluring, and relevant digital experiences to customers that surprise and delight.
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Technology
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Chris Chodnicki, Co-Founder, CTO
To truly manage customers' digital experiences, marketers require more integration, data, content, and tools at their disposal. To help solve for this, Acquia has pivoted.
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News
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Natalie Staines, Director of Marketing
The agency’s ability to implement and integrate Acquia’s digital marketing solutions including Drupal, Lift, DAM, and Journey, has helped R2i achieve more than 200% year-over-year growth in its growing Acquia practice.
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Eric Loy, Content Marketing Manager
Get to know Steve Hill, R2i's Sr. Director of Brand Strategy, and why he believes the future of digital marketing leans towards AI.
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Trends
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Toniann Mendelzon, Digital Marketing Strategist
The tendencies, preferences, and purchasing behavior of B2B buyers have significantly changed in the last ten years. But have your marketing and sales team kept up?
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News
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Natalie Staines, Director of Marketing
Cara will lead strategic solution development leveraging R2i’s core assets and capabilities with strategic marketing cloud platforms such as Adobe, Acquia, and Sitecore.
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News
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Eric Loy, Content Marketing Manager
We're proud to announce that we've earned Silver for our UX design work across the Energy, Real Estate, and Telecommunications industries.
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Content Marketing
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Mike Tirone, Sr. Digital Marketing Strategist
When it comes to content, more is not always better.
