R2integrated
leadership-xl-1

The leaders who inspire our digital dream team.

Meet the people who make us feel,
“I can’t wait for Monday!”

Richard Neff

CEO

Richard is a highly experienced financial and tech. services executive accomplished in delivering operating performance across growth, reset and turnaround opportunities and scaling from middle market to complex enterprise level platforms, in both private equity and public companies. He's been a R2i board member since 2017, before assuming the CEO role.  A veteran executive with nearly thirty years of experience at GE, Richard held multiple roles across the company's global footprint, including a decade working in Australia, Europe and Southeast Asia in B2C and consumer growth businesses.

Richard holds an MBA in Marketing from the Columbia University Graduate School of Business and a BA from Rutgers University.  When not working, he is an avid runner, skier and traveler.

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Thomas Whytas, CPA

CFO

Tom Whytas is business leader who has a track record of transforming companies by leading cultural change to drive shareholder wealth through improved margins. He has over thirty years of experience in high technology companies. At R2i, Tom leverages his background in engineering, operations management and financial leadership to help accelerate financial performance.

Tom is a U.S. Air Force veteran. He holds a MA and BS Degree in Accounting from the University of South Florida. Outside of work, Tom enjoys spending time with his wife and their family. Fun fact: Tom is an accomplished motorcycle racer having won two national level championships.

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David Taub

Managing Director

As Co-Founder of R2i and Managing Director, Dave brings over 25 years of industry experience to every aspect of our clients’ journey as well as the growth of the agency. He is passionate about merging strategy, user-centric creative, marketing technology, and business acumen to deliver clients truly unique and impactful solutions.

Prior to R2i, David began his entrepreneur career as Co-Founder of Impreza Design, overseeing all aspects of the agency. Impreza quickly grew into a sizable, award-winning design firm that was acquired in 2000.

David holds a Graphic Design BA from the University of Maryland. When not working he can be found with his two sons supporting their own start-up businesses.

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Kelly Kennedy

Chief Sales Officer

Kelly is an entrepreneurial executive that possesses the operational mindset, deep digital acumen, and passion for client services to help companies solve their complex marketing needs. Her collaborative manner both pre-sale and post-sale has allowed industry leaders such as Merkle, eBay Enterprises, and Infogroup to find the right mix of modernized services to achieve business growth. Kelly’s motto is “to serve yourself by serving others” and keeps her passion alive through family, yoga, and riding her Harley!

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Chris Chodnicki

SVP Business Development, Co-Founder

Chris Chodnicki is one of the co-founders at R2i and responsible for business development and supporting the marketing cloud, demand generation technology partnerships and strategic alliances. His experience includes working with mid-market and enterprise clients across the region and nationally. He is an expert industry leader in Martech cloud pillars including WCM, Marketing Automation, DAM, Analytics and CRM platforms. Chris is also involved with many non-profit organizations including JDRF, Ulman Foundation, Maryland ADA and ALS.

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mpaige-bio

Michael Paige

Chief Technology Officer

As Chief Technology Officer (CTO), Michael Paige brings more than 25 years of client partnership experience toward further optimizing R2i's technology resources so its clients maximize the full potential of their marketing stack. He represents another increase in R2i's continued investment in equipping marketers with the tools they need to transform the customer experience.

Prior to R2i, Paige most recently worked at Oracle, where he led the customer experience delivery team within the enterprise software company's North American Applications Consulting unit. In his tenure, he has additionally led technology teams at Epsilon as Vice President of DX Delivery, and focused on driving the stability and growth of strategic multi-channel platforms for financial, retail and agency markets.

A self-described tinkerer, Michael draws energy from hands-on activities. In addition to his family in Connecticut, he enjoys creative activities, such as house restoration projects. 

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Jay Atcheson

SVP Marketing

Jay has marketed products and services throughout the U.S., Canada, Asia and Europe. With a focus on innovation and results driven marketing, Jay is a growth focused, customer centric marketer. Jay works closely with sales leadership, customers and key industry partners to successfully develop and execute integrated marketing programs aimed at nurturing existing accounts and uncovering new opportunity.

Under his leadership, teams have consistently challenged their industry peers and have won multiple marketing awards. Jay started his marketing career in Canada, holds degrees in both Marketing and Communications and currently resides in Maryland drawing his inspiration from his wife Jill and daughter Emilee.

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Cheryl Donaldson

VP Technical Project Management

As VP of Technical Project Management, Cheryl oversees R2i service delivery across all cross-functional teams which is inclusive of managing the Technical Project Management Team. She ensures R2i facilitates the successful execution of marketing technology projects such as web development, marketing technology integration, customer experience management and that R2i exceeds clients’ expectations. Cheryl brings over 20 years of experience and as one of R2i's first hires has been involved with the growth of the agency. She’s dedicated to R2i delivering quality work, full client satisfaction and helping to develop ongoing relationships.

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Sarah Hampton

SVP Operations

As SVP of Operations, Sarah is instrumental to R2i’s organizational success—bridging together the agency’s back office and cross-functional teams to define project scope and exceed customer expectations. With over 18 years’ experience holding technology, project management, and leadership roles, Sarah understands the necessary components of digital success and strives to help clients reach it. She is a proud member of the National Association of Female Executives.

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Lindsey Byroads

VP Account Services

Lindsey is the VP of Account Services for R2i’s Baltimore office, providing leadership and strategic vision for R2i’s portfolio of long-term client relationships. She oversees a team of Account Managers who serve as the primary liaison between clients and R2i’s digital marketing teams. As one of the agency’s first ever employees, Lindsey is an R2i-lifer with a clear passion for engagement success and building true partnerships with our clients – and having fun doing it!

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Mark Eddy

VP Strategic Alliances

As VP of Strategic Alliances, Mark brings over 15 years of experience in technology sales, and has been a sales & channel leader at organizations like Oracle, Sage Software, and most recently Marketo/Adobe. Early in his career as an individual contributor, he leveraged partners heavily in his go-to-market strategy which has given him unique insight on how best to develop a scalable channel program.

Mark thrives on driving explosive growth through our partnerships to help our clients achieve their individual goals and business outcomes. The #1 reason Mark loves R2i is a combination of the winning technology dream team paired with the innovative, dynamic and vibrant culture.

Mark lives in Virginia with his wife, Chelsea, and two children, Jenson and Collins. When not working, you’ll find them sailing their family boat on the Chesapeake Bay.

Connect with Mark Eddy