Using R2iSMASH™ (social mash-up) community building tool, r2i created dynamic communities with user-generated content, images, video, and feed sources. The result was numerous portal destinations that help generate buzz and awareness around the new Microsoft Office 2010 and SharePoint 2010 launch platforms.
R2i creates value for our clients through strategic marketing initiatives that bridge the customer conversation from branded properties to social platforms.
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