There's no doubt that the growth in the adoption of mobile devices is continuing to increase. Marketers are quickly jumping towards the [...]
Once again, mobile takes the spotlight. It won't be long until mobile devices are the most common way people in the United States access the Internet. CNN reports that [...]
Facebook gives businesses another reason to go mobile. While some businesses have taken advantage of Facebook Ads and Sponsored Stories for desktop, there's a new [...]
We've made the move! We have relocated our office from cozy Canton to the heart of Baltimore's famed Inner Harbor. The past four years have [...]
It's no surprise how much social media has affected the way we live. Personally, social media has made its way into my every day routines, including [...]
With the recent announcement from the Federal Election Commission (FEC) that the proposal to use text messaging to raise funds for political campaigns has been approved, [...]
In case you've been living under a rock, you know Mobile phones have become an integral part of a mainstay our daily lives, so it was inevitable that [...]
Last month I wrote about an infographic that Tatango released about mobile text message campaigns. The focus of that infographic was on who opts into text message campaigns (with very interesting results). However, I did bring up some additional questions to consider with analyzing text message campaigns (types of campaigns, targeted towards specific age/gender, etc.) [...]
Tatango just released an interesting infographic highlighting by age and gender the success of a text message campaign to get consumers to opt in. The results are interesting and also make you want to drill down deeper and answer a few questions [...]
Helpful info to assist in selecting a platform on which to develop your mobile app and optimize ROI [...]
R2i creates value for our clients through strategic marketing initiatives that bridge the customer conversation from branded properties to social platforms.
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