R2iSMASH™ is a social media platform that drives brand engagement by aggregating conversations across social networking sites into one, highly interactive presentation window. The modular HTML page design is customizable to integrate real time content with existing online branded properties, digital campaigns and cross-channel programs. R2iSMASH™ sites can feature a variety of elements such as live streamed video, Tweets, posts, texts, photos, conversation maps, and blog feeds all aggregated simultaneously, yielding a dynamically changing gallery of content and conversation that attracts online audiences and builds community.