Web standards makes it more easy to collaborate

by EricWalker on May.08, 2008, under Uncategorized

As technical director of digital marketing here at R2i, I am often the bridge betwen technology and design within the digital marketing wing of the company.  I also get to spend time thinking about how both groups can work together smoothly. 

As everyone knows, sometimes projects come in on a tight schedule and some parts of development and design inevitably run in parallel.  Recently, I gave a talk about the benefits of using web standards (more about it here, and here) and how standards lend themself as a basis for better coloboration between these two groups.

Download the web standards presentation.


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At R2integrated, we specialize in two critical business objectives: comprehensive internet marketing services, designed for monthly customer acquisition and revenue generation, and the technology design and development needed for effective Internet communications. We engage your potential customers through a variety of online channels such as Internet marketing, technology design, social media, website design, SEO and SEM. We focus on these elements as part of a comprehensive strategy focused on your business goals.