Jul.09, 2011 by Nick Christy
Do I really want another social network? In order for Google to get enough market-share to support their shiny new platform they need a value-add proposition. What is it? I can speculate on what it might be, but is that enough? Google needs to tell us. Why should I spend time creating a new profile, inviting people, figuring out my circles. Why? What’s in it for me? Don’t make me spend time getting everything setup just right to figure it out. Tell us and we will come.
Read More »Tags: +1, Facebook, Google, Mark Zuckerberg, social networking
Categories: Advances in technology, Current Events, Social
Mar.26, 2011 by Leslie Grandy
“He’s on LinkedIn, Lemon, he might as well be dead!” Alec Baldwin’s character declared in a recent episode of NBC’s 30Rock. When a sitcom actor says that about a piece of technology it’s a fair bet that it has probably jumped the shark. But don’t place LinkedIn, the business networking platform, on the coroner’s list [...]
Read More »Tags: gamification, influence, Klout, LinkedIn, social crm, social media, social networking
Categories: Social
Mar.24, 2011 by Leslie Grandy
If you still haven’t gotten the hang of Twitter, here are some training wheels to help you get started. Our own social media guru, Lynn Morton, aka @MissLynn13, laid out all the basics you need to know to get your Tweet on.
Twitter 101
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Read More »Tags: microblogging, social media, social networking, tweets, Twitter
Categories: Internet Marketing, Social
Mar.22, 2011 by Leslie Grandy
You know your business is not ready to join the social web if this conversation sounds all too familiar. Play video
Read More »Tags: social networking
Categories: Internet Marketing, Mobile, Social
Aug.14, 2009 by EricJones
In a recent meeting with the CFO of one of my clients he stated, “I always thought marketing was just this thing that we did with all the best intentions in the world, but Eric you keep spouting off numbers to me about lead conversions, cost per lead, source statistics, and all sorts of useful information. Those are numbers I can relate too, thanks.” Well, you are welcome Mr. CFO, now can I get more money?
Read More »Tags: adding value, click thru rates, conversions rates, cost per lead, Eric Jones, increase sales, lead conversions, Marketing, page views, social media, social networking, source statistics, statistic growth, unique visitors
Categories: Uncategorized
Jul.30, 2009 by MariaKelly
There are numerous, obvious reasons why Facebook and other social networking platforms are worthy of our attention. Social networks facilitate online connections by providing people with alternate ways to interact and share. These connections aren’t just for personal consumption; more and more businesses are building a Facebook presence to showcase their strengths and keep the social aspect of doing business alive and well. After all, isn’t it just as important for businesses to be sociable?
Read More »Tags: Facebook, maria kelly, R2i, social marketing, social media, social networking, Yamaha
Categories: Content Management, Internet Marketing, Social, Uncategorized
Jul.16, 2009 by EricJones
This post comes courtesy of Jackson Hole, Wyoming at the base of the Grand Teton’s National Park. Having lunch over the 4th of July weekend at Bubba’s BBQ (which I totally recommend if you ever visit this area) I overheard a conversation regarding a recent purchase and the desired upcoming purchase of a new horse. While I have no interest in owning a horse the conversation intrigued me as the three cowboys conversed on the pro’s and con’s of a fairly little known breeder in the area. How does this relate to social networking? This is the very root of social networking… just a difference of how it is administered.
Read More »Tags: Eric Jones, Facebook, Horses, social media, social networking, Twitter
Categories: Social
Jun.17, 2009 by Matt Goddard
Our series continues with the third part of our social marketing framework: How social media execution can help accelerate our message. Message distribution has always relied on sharing; in fact the entire concept of word of mouth marketing was based on peer-to-peer sharing. We also know that word of mouth is very powerful because it typically comes from a credible source. Credibility shrinks the sales cycle.
Read More »Tags: InfoGroup, Matt Goddard, message distribution, series, social engineering, social marketing framework, social media, social networking, thought leadership, Twitter
Categories: Uncategorized
May.28, 2009 by Matt Goddard
In the last post we talked about the first part of our social marketing framework. Now we are going to talk about part two – creating your own community.
The first thing I want to talk about is creation of a community; you can’t just create your own community. Communities take time to form and when we try to build a place on the web and then expect all our community members to…
Read More »Tags: Community, Matt Goddard, series, Social, social bridge, social marketing, Social Marketing campaign, social marketing framework, social media, social networking, socially powered, thought leadership, value proposition
Categories: Business Development, Social, Thought Leadership
May.14, 2009 by Lindsey Hill
R2i traveled to San Fran late in April to unveil the latest version of their social networking mash up technology, R2i Live, as the focal point of the Inbound Marketing Summit 2009 Conference. Assigned the aptly named moniker “Smash”, short for social mash up, R2i SMASH provides a robust and friendly environment which integrates the popular heavyweight social networking capabilities of Twitter, Flickr, text messaging, mobile video, Ustream, webcasting and multimedia messaging.
Read More »Tags: CMS backend, Flickr, Inbound Marketing Summit 2009 Conference, mobile video, multimedia messaging, open source frameworks, R2i Live, R2i SMASH, social networking, text messaging, Twitter, Ustream, webcasting
Categories: R2integrated News