Dec.01, 2011 by Samantha DeVita
There are lots of great organizations making this world a better place, and the kicking-cancer’s-butt group at LIVESTRONG is one of them. R2i has been honored to help this organization and last month the teams met up in Austin, TX at the 2011 LIVESTRONG Young Adult Alliance to speak about the importance of social interaction and community building. The goal? Explore how the newest social technologies and strategies can help continue to spread awareness in our fight to “break cancer.”
Read More »Tags: Community Building, Google, LIVESTRONG, social media, Social Media Engagement, Twitter
Categories: Design, Facebook, Google Plus, Internet Marketing, Social, Thought Leadership, Twitter
Aug.26, 2011 by Arden Kaley
There are literally thousands of blog posts that talk about best practices in Google Analytics. This is not that blog post. This is about the best use of Google Analytics. Depending on what type of site you have, you can use Google Analytics for a variety of reasons. For most of the clients at R2integrated [...]
Read More »Tags: Digital Marketing, Google, google analytics, SEO
Categories: Conversion Optimization, Search Engine Optimization
Jul.25, 2011 by Nick Christy
After years of use I had to question if I really cared that my 5th Grade Teachers Mother is excited about a new episode of Dancing with the Stars. I’ve since cleaned up my friends list a bit, but it’s still pretty liberal. I find myself doing the same thing on G+. When someone adds me to a circle, my immediate reaction is to find a circle where they fit. If I don’t really talk to them ever they have been ending up in my Acquaintances circle.
Read More »Tags: Facebook, G+, Google, Google Plus, social media
Categories: Advances in technology, Social
Jul.10, 2011 by Leslie Grandy
With all that is being written about Google +, tell us if you think that Google finally has gotten social right after Buzz, Wave and Orkut.
Read More »Tags: Facebook, Google, LinkedIn, Twitter
Categories: Advances in technology, Social
Jul.09, 2011 by Nick Christy
Do I really want another social network? In order for Google to get enough market-share to support their shiny new platform they need a value-add proposition. What is it? I can speculate on what it might be, but is that enough? Google needs to tell us. Why should I spend time creating a new profile, inviting people, figuring out my circles. Why? What’s in it for me? Don’t make me spend time getting everything setup just right to figure it out. Tell us and we will come.
Read More »Tags: +1, Facebook, Google, Mark Zuckerberg, social networking
Categories: Advances in technology, Current Events, Social
Jun.03, 2011 by Leslie Grandy
Each year, the Wall Street Journal’s All Things Digital Conference centers on an emerging trend or theme, and this year the two day event focused on the power of the cloud.
The opening interview, which often sets the tone for the event, placed Google Chairman, Eric Schmidt, in the hot seat with Walt Mossberg. Eric was [...]
Tags: All Things Digital, Android, D9, Eric Schmidt, Google, Search, Sony Bloggie
Categories: Advances in technology, Mobile, Thought Leadership
Aug.27, 2009 by Matt Goddard
In the last part of our series on The Social Media Marketing Framework the focus is on market research. Brands have relied on market research since branding and marketing first became an actual “thing.” As individuals we do market research all the time. Any information we have about how the people around us will react to a statement, offer, or excuse can be invaluable and certainly help with whatever goal we are trying to reach.
Read More »Tags: focus group model, Google, market research, Marketing, Matt Goddard, series, social marketing framework, social media, Social Media Marketing Framework
Categories: Uncategorized
Jul.27, 2009 by Chris Chodnicki
The two titans of the desktop and browser world, Microsoft and Google, have escalated their epic battle by introducing products into each other’s strongest-held territories. Microsoft recently released Bing, its new search technology, aimed directly at Google’s core (tune into my next blog, where I’ll discuss this in detail). Google struck back by hitting Microsoft’s monopoly, the desktop, with a version of the Chrome Browser as a streamlined, no-frills operating system. These giants have been attacking each other’s market share, technologies, business models, and license access for years, but never has the competition been this volatile.
Read More »Tags: Chris Chodnicki, Chrome, Google, Microsoft, Mobile
Categories: Advances in technology, Business Development, Current Events, Open Source, Thought Leadership, Web Browsers