Advances in technology
Dec.20, 2011 by Chris Chodnicki
2012: The Year HTML5 Gains the Upper Hand on Native Mobile Apps?
Will 2012 be the year HTML5 gains the upper hand on B2C/B2B native mobile apps? HTML5 has begun transforming the existing relatively short life of native mobile development paradigm of the desktop, mobile web and app marketplace. HTML5 promises to deliver universal access, and make the creation of portable, scalable applications for browsers, and mobile devices a reality with increased time to market and true lower Total-Cost-of-Ownership (TCO).
Read More »Tags: HTML5, Mobile, Mobile Apps
Categories: Advances in technology, HMTL5, Innovation, Mobile, Rich Internet Application, Thought Leadership
Dec.02, 2011 by Natasha Jarmick
A Timeline of Texts: Celebrating 19 Years with Tatango
Did you know its been 19 years since the very first text message was sent? It’s true, the first text message was sent on December 03, 1992 to Richard Jarvis from Neil Papworth, who sent the message using his personal computer. The text message simply read…
Read More »Categories: Advances in technology, Mobile
Dec.01, 2011 by Natasha Jarmick
What You Need to Know About Facebook Business Pages
With the recent Facebook changes that took place to personal pages, many Facebook users are already using the new timeline, ticker and social graph features. The changes will clearly impact the personal Facebook user – however, how will they impact businesses who are using Facebook as a marketing tool?
Read More »Tags: Coca~Cola, Facebook, Nordstrom, social media, Spotify
Categories: Advances in technology, Design, Facebook, Social, Thought Leadership
Oct.31, 2011 by skollar
Post-Screening Survey Results on Tiffany Shlain’s Award-Winning Sundance Film, “Connected.”
Earlier this month, R2i Seattle hosted a pre-screening event for Tiffany Shlain’s award-winning Sundance film, “Connected: An Autoblogography About Love, Death & Technology.” After the screening we surveyed our guests on their thoughts about connectivity. Their answers are summed up in this info graphic.
Read More »Tags: connected, Digital Marketing, digital marketing survey, R2integrated, Social, Sundance, technology, tiffany shlain
Categories: Advances in technology, R2integrated News, Social, Thought Leadership
Sep.30, 2011 by Natasha Jarmick
What New Facebook Changes Mean For You
Facebook recently announced some major changes at the F8 Developers Conference. The main changes/additions to Facebook are the Timeline, Ticker (already live), New App Categories and the Social Graph updates. But what does it mean for you as a user and as a marketer?
The phrase that captures the new Facebook is “Self-Expression.” Below are details about the [...]
Tags: Digital Marketing, Facebook, social media
Categories: Advances in technology, Current Events, Social
Sep.21, 2011 by Chris Chodnicki
How People Are Really Using Smartphones
Last month I wrote about an infographic that Tatango released about mobile text message campaigns. The focus of that infographic was on who opts into text message campaigns (with very interesting results). However, I did bring up some additional questions to consider with analyzing text message campaigns (types of campaigns, targeted towards specific age/gender, etc.).
As [...]
Tags: Chris Chodnicki, Mobile, text messaging
Categories: Advances in technology, Internet Marketing, Mobile
Aug.24, 2011 by Chris Chodnicki
Text Message Campaigns: Questions to Consider
Tatango just released an interesting infographic highlighting by age and gender the success of a text message campaign to get consumers to opt in. The results are interesting and also make you want to drill down deeper and answer these questions: What types of campaigns did people opt in? Were they for product discounts for [...]
Read More »Tags: Chris Chodnicki, Mobile, sms, text messaging, thought leadership
Categories: Advances in technology, Mobile, Thought Leadership
Jul.25, 2011 by Nick Christy
Google Plus: A week later
After years of use I had to question if I really cared that my 5th Grade Teachers Mother is excited about a new episode of Dancing with the Stars. I’ve since cleaned up my friends list a bit, but it’s still pretty liberal. I find myself doing the same thing on G+. When someone adds me to a circle, my immediate reaction is to find a circle where they fit. If I don’t really talk to them ever they have been ending up in my Acquaintances circle.
Read More »Tags: Facebook, G+, Google, Google Plus, social media
Categories: Advances in technology, Social
Jul.12, 2011 by Lynn Morton
An Introduction to QR Codes
Have you ever seen one of these before
This is what is called a “Quick Response Code”, aka QR Code. (There Microsoft* also produces it’s own version called an MS Tag Code) You may see them in airports, in magazines, at events or even as your mobile boarding pass.
QR Codes are an experience that is [...]
Tags: Mashable, Microsoft Tag, mobile commerce, QR Codes, Social
Categories: Advances in technology, Internet Marketing, Mobile, Social
Jul.10, 2011 by Leslie Grandy
Is Google + a Threat to the Big Four?
With all that is being written about Google +, tell us if you think that Google finally has gotten social right after Buzz, Wave and Orkut.
Read More »Tags: Facebook, Google, LinkedIn, Twitter
Categories: Advances in technology, Social
