Author Archive

Sep.12, 2012 by

Welcome to the Visual Web

Unless you’ve been unplugged over the last year, you’ve surely seen the explosion in visual content and visually-based social networks to share that content on. This explosion is called the Visual Web. The beauty of visual content is it’s inherently architected to be consumed and shared. But how do you use it effectively?

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Categories: Digital Marketing

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Apr.06, 2012 by

Love to Love You: Why Customers Should be at the Heart of Brands

I challenge you to take a cold hard look at the brand experience you are creating. Is your messaging all about you or are you appealing to your customers needs? At the end of the day, your customer’s are people who, as with any relationship, just want to be heard, acknowledged and recognized…

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Categories: Digital Marketing

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Mar.15, 2012 by

What’s Sexier Than a Killer App? A Killer Customer Experience

Leigh George, R2i’s Director of Digital Strategy, shares her take on the hot topic at SXSW 2012. And guess what? It wasn’t a killer app, a new social network or a disruptive start-up. But it was something you should find just as sexy: your customers.

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Categories: Digital Marketing

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