AK Stout | R2i

Jan.25, 2013 by AK Stout

Are You Self-Sabotaging Your Social Media Efforts?

The million dollar question all business owners have when considering implementing social media is, “What will my ROI be?” And I hear ya. You’re expending time and resources to use these platforms so it’s only natural to wonder what you can expect in return.

Prospecting With Social Media: What You Need to Know

In order to get the most out of this article, you need to forget everything you’ve ever heard (or thought) about social media up to this point. Erase the idea that social media is a communication tool. Forget that “content is king” and that if you don’t have the most carefully crafted, engaging content – you can’t possibly swim in the social media pool.

To Thrive On The Social Web You Must Understand Noise, Real Estate, and Window Shopping

With the exponential growth of Pinterest during the past year and the purchase of Instagram by Facebook, there is no doubt that an emphasis on imagery is taking over the social web. But why? And what can we as businesses and marketers do to keep up?

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Are You Self-Sabotaging Your Social Media Efforts?

Prospecting With Social Media: What You Need to Know

To Thrive On The Social Web You Must Understand Noise, Real Estate, and Window Shopping