By Kevin Schreiner on
6/14/2008 2:26 PM
As any home owner who has lived in a house for any period of time, I just wrapped up another session of ant eradication from my property. Now, I have no doubts that this round, just as any other in the past, will be an utter failure. A futile attempt at overcoming the pest and annoyance of these tiny creatures. so, you may wonder - what does this have to do with technology? Nothing, except for a complete understanding of the emphasis behind the new technologies we find ourselves using today in the world of the Internet.
Until recently the real drive for online content was to provide information on the web that users will find and consume in a manner that the advertisers dictated. All as a means to direct consumers towards one specific product or another. This content was never truly there to help educate, or help progress the general public forwards, but just a means to an end. That end being a sale.
Today we have entered i ...
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